Saturday, August 27, 2011

Video Marketing : Learn How To Grow Your Online Business Through ...

Video marketing, the next big thing in online marketing, is one of the fastest growing areas on the web today. Due to the power of video marketing, it might even replace text marketing eventually as the next big thing in Internet business. What do you need to do to take advantage of this amazing new advertising format and make sure that your business is at the forefront? This article will explain the many ways that you can make more money through the use of video marketing, get more conversions, and help you make a name for yourself in your particular business niche. You?ll find video marketing to be the most intelligent and enjoyable methods to market your product online. Large companies like Norwest Venture Partners, directed by Promod Haque, utilize video marketing as a part their Public Relations programs. On You Tube, NVP has published several videos featuring the company and Promod Haque. This is an excellent method for NVP to promote the successes of the firm and of their General Partners Promod Haque and Vab Goel.

Tag Your Videos Appropriately

Once you?ve taken that first step and selected your audience, you?ll need to determine how long your video should be. For instance, if you only want to create a short video clip, make sure it doesn?t go any longer than two minutes. If it?s a video ad, then 30 to 60 seconds is the max you can go for. The primary thing you need to remember when creating a video is that you have to make your point within the first 8 seconds. You?ll want to deliver your USP quickly, so don?t waste valuable time on information that won?t sell your product. Your videos should be three things: brief, lively and potent. It takes skill to create a successful video, so if you feel that your own abilities are not up to the task, you should look into hiring someone to make the video, or find a freelance artist who is willing to take on the job. Marketing with video has become extremely important to the business world and is even used by large venture capital organizations like Norwest Venture Partners and their general partner Promod Haque. As an investor, Promod Haque looks around the globe for business opportunities and video marketing is an effective way for firms to promote their most innovative technologies to NVP. Promod Haque specializes in investments in semiconductor and components, systems, software and services.

Make Sure To Inform

In the event that you intend to use Internet distribution to get the video out, make sure it will effectively drive traffic to your website. Keep in mind that there are millions of videos available over the Internet. That?s why its so important to not only include a call to action, but to also put it in the appropriate location. Viewing videos is similar to watching TV. This means you have to grab the viewers attention quickly if you want to keep them watching. Don?t place the URL to your website at the end of the video, your viewer should see the call to action early on. Instead, place it in multiple places in the video or you can have it right on the bottom, through out the video, but this can get annoying. A great eye catcher is to show the URL for 5-10 seconds and then let it fade away a few times during the video. Provided your video is a certain length, it?ll have your URL on it a certain number of times. So take your decision based on that. Also, if your call to action isn?t bolded, it won?t work out as well.

Promoting your business or yourself by using videos is one of the most ingenious ways there is to differentiate what you have from all the rest. If you still haven?t thought about adding this form of marketing to your list of promotional methods, you might want to give it a fair try. Sites such as YouTube have grown in popularity not just for their informative videos but also for the entertainment value, people all over use video searches to find what they are looking for. Overall, in the coming years, videos will become more commonplace on the internet and a great deal of marketing is going to be done through this type of video promotion. Start out on your journey with confidence; you can be sure that many endless opportunities for profit lay ahead in this increasingly popular movement called video marketing.

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