Small Business Internet Marketing | PhilDebate Learning Solution

Small Business Internet Marketing
Gulf Media Solutions provides a variety of promotional packages and services for local businesses, lawyers and major law firms. We offer web design services, web hosting, web site development, internet marketing, and SEO content writing and management.

As search engine specialists, we help local businesses create marketing goals for online promotional campaigns, develop content to target a specific client group, and manage search engine and web site activities to hedge ranking fluctuations and drive traffic to a client?s site.

Client Website Maintenance
Gulf Media Solutions can implement, manage, and update your internet marketing campaigns.

We monitor legislation and revise information for accuracy. We reduce costs for clients by repairing broken links between client and external sites. We develop online marketing strategies to drive traffic. We create keyword search content to attract clients and increase ranking priority with search engines.
Search Engine Optimization (SEO)
At Gulf Media Solutions, we develop SEO strategies to help lawyers and businesses nationwide generate clients and leads, to improve search engine results, and to increase web traffic to a site. As search engine optimization specialists, Gulf Media Solutions provides the following standard SEO services:
Research and Search Engine Ranking: To enhance visibility on the web for our clients, we research a client?s niche area, the demographics for a particular target audience, and the popular marketing keywords for that group.

Site Placement: Gulf Media Solutions can select the best position for your online visibility. We also maintain websites, monitor site rankings, and increase positioning with search engines. We submit client websites to relevant web directories to increase traffic to the site and to improve the effectiveness of the marketing strategy.

HTML Optimization: We create code for clients in order to optimize their position on search engines. By enhancing content and search engine results, we can help to increase a website?s visibility, popularity, and relevance. We create and build links for our client?s site with other authoritative websites.

All of these services allow Gulf Media Solutions to help their clients increase exposure on the web.

Pay Per Click Campaign Development (PPC)
Pay-per-click advertising is one of the advertising tools that Gulf Media Solutions use to drive traffic to our client?s website. We analyze traffic results and statistical information, test click-through rates, enhance web site optimization, monitor bid management activities, and manage online marketing campaigns. We maintain client websites by performing the following duties:
Managing client accounts
Changing settings
Monitoring expenditures
Tracking keyword searches
Creating, building, and classifying keywords

Gulf Media Solutions uses pay-per-click advertising as an initial technique to generate site visitors and to increase the efficiency of client internet marketing campaigns. With some of the features of our PPC software, we provide clients with updated information on marketing campaign web activities, click frequency data, and return on investment (ROI) percentages.

Marketing Promotions Planning
At Gulf Media Solutions, we also employ traditional advertising methods to help our clients gain exposure by utilizing common tools such as electronic newsletters and press releases. We also offer other services and products to our clients such as customized e-mail accounts. We create can templates to help clients develop newsletters and customized e-mails that appeal to a higher clientele.
Web Analysis and Reporting Mechanisms
Gulf Media Solutions uses web analytics software to track and analyze ROI (return on investment). With software that mines data, they provide clients with marketing strategies that help to improve the effectiveness of online legal promotional campaigns. By reporting traffic data monthly

In addition, we use our web analysis software to track the length of time visitors stay on a website and to determine the strength and/or weakness of a landing page. The software allows us to determine what a site visitor reads just before leaving a web page. By studying the data from contact forms, we can create new keywords to drive traffic to a site, increase site appearance, and boost optimization.

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4. Search Engine Placement Marketing
5. 7 Work At Home Internet Business Tips For The Forum Marketing

Source: http://www.phildebate.com/2011/07/small-business-internet-marketing/

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